At the moment we’re focussing our marketing spend on “digital”. We run Facebook ads, Google Ads and are running a number of marketing promotions via social media and this blog. But we still like print. It has a different reach. A different audience. A different “life span”. But our print ad imagery is quite different [...]
Tag Archives | marketing

Press Release: Blacknight Celebrates the Holidays Early With the Launch of Christmascracker.biz
If you don’t market your products or services you won’t make any sales – unless you’ve got a monopoly on the product or service you offer! We know how hard it is to generate sales and we also know that a lot of our clients and partners offer really cool and good quality products and [...]

Missing Out On Facebook Offers And Updates?
As you may know we run some promotions and giveaways via Facebook and Twitter. We also try to post news, tips and relevant things there .. sometimes more than we post here .. Of course Facebook is constantly changing how they display content to their users, so some of you might be having issues seeing [...]

Press Release: Blacknight Sets Benchmark for Irish Hosting
We all like hitting milestones, so when I learnt that the most recent Hosterstats report had to say about our recent growth I was delighted. Not only are we continuing to grow, but we’ve become the first Irish hosting provider to break the 100k site hosted mark. Not only that, but we now host more [...]

Bert’s Happy As Blacknight Made The Finals Of The Social Media Awards
Bert and the entire Blacknight team are delighted that we’ve made it into the finals for the Social Media Awards. The list of finalists was announced last night and we’re really honoured to have made it this far. Best of luck to everyone! Here’s our press release on the announcement that’s going out this afternoon: [...]

XXX Goes Live and This Is How We Push It
We’re the only Irish company offering the new .xxx domain name extension, as we’re the only Irish company that has ever been accredited by ICANN as a domain name registrar. So how on earth does an Irish company promote .xxx domain names? I guess the answer is – very carefully. So here are a few [...]
Webfest.me Videos
Webfest, which was held last week in Budva, Montenegro, was streamed live.If you didn’t get to see it then you can still watch the sessions online as they were recorded.Here are the two I was involved with: On domains / hosting in general, with GoDaddy’s Yong Lee: Marketing on a shoestring budget: The slides I [...]
Webfest Slides – Marketing On A ShoeString
Here are my slides from WebFest.me – on “marketing on a shoestring budget”:

Social Media Awards Finalists Announced – And We Are On The List!
Earlier this morning the finalists for the 1st Social Media Awards were announced and I’m thrilled that we are on the list. Not only are we on the list, but we are on the list of finalists in several categories: Facebook Page for A Business Best Business Twitter Account – Marketing & Sales Best Business [...]
Measure It! February 2nd 2011
We’re delighted to announce that we will be sponsoring the next couple of “Measure It!” events in Dublin. The next one is taking place in The Science Gallery, Dublin on February 2nd from 10am to 12pm. The event centres around social media, marketing and measurement ie. statistics / data. If you spend any time or [...]

Protect Your Brand – It’s Not Hard!
We’ve spoken about the concept of “branding” on here a few times in the past. With more and more people going online every single day the importance of “owning” your “brand” online is growing day by day. The very concept of “brand” has changed significantly over the past few years. While you used to associate [...]
Get Some Father’s Day Inspiration
Here at Blacknight we like trying to come up with new ways to market and sell domain names and hosting. Since Father’s Day (in Ireland and a few other countries) is just around the corner we came up with two little campaign ideas. One is for promoting .me domain names, while the other is for [...]
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Patch up WordPress ( please )
April 25, 2013
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Reduced staff Friday the 12th of April 2013
April 10, 2013
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NSFW! Save BIG On XXX Domains
May 1, 2013
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Defending Against A Massive WordPress Brute Force Attack
April 15, 2013
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Celebrate 10 Years Of Blacknight & Win A Google Nexus 7!
May 3, 2013
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We’re Off To ICANN 46 Beijing
April 3, 2013
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Asian IDNs Now Available Under .Co
May 10, 2013
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Important: Automating Diskspace and Bandwidth (Traffic) Over-usage Notices
May 7, 2013
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Celebrate 10 Years Of Blacknight & Win A Google Nexus 7!
May 3, 2013
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NSFW! Save BIG On XXX Domains
May 1, 2013
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Think of the Puppies!
May 1, 2013
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Patch up WordPress ( please )
April 25, 2013
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slkav: RT @MoloneyPhoto: Blacknight Competition, giving a...
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blacknight: @briancolgan http://t.co/bq4dev0KH3...
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paddy2k: RT @blacknight: Want to win that Nexus 7? Details ...
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blacknight: Want to win that Nexus 7? Details here http://t.co...
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datalore_tv: RT @darraghdoyle: Happy birthday @blacknight *and ...
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Pen_Testing_SRB: I just entered to #win & you can too: "a grea...
Recent Posts
- Asian IDNs Now Available Under .Co
- Important: Automating Diskspace and Bandwidth (Traffic) Over-usage Notices
- Celebrate 10 Years Of Blacknight & Win A Google Nexus 7!
- NSFW! Save BIG On XXX Domains
- Think of the Puppies!
- Patch up WordPress ( please )
- Press Release: Irish registrar says New RAA is a step in the right direction
- New Domain Registration Agreement Recognises Local Law and Privacy
- The Domains In Spain Fall Mainly On ..
- RIPE Coming To Dublin And We’re Sponsoring AND Speaking
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- Live Fast & Prosper [Podcast #62] May 9, 2013
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